The Look
First off, you might wonder who is Charlie, where has he been and why is he back? Well Charlie is the name and face behind the iconic Little Chef brand. He’s represented us for the best part of 50 years and inspires fond memories for many people across the length and breadth of the UK.
Now under new ownership and with a new management team in place, our aim is to ensure that Little Chef is ready for the challenges of the 21st Century. It’s an exciting time of growth and development, where we aim to make the most of the well loved values, affection and status of this great British brand.